Simply put, Phosphor Art selects artists whose work is in some way distinctive AND whose style has the potential to help clients tell their stories.
We have represented some of the artists featured here for as many decades as AMV has been creating its magic.
Jamie Bradford – on the other hand – is probably yet to repay his student loan.
Works by artists from 10 different countries are on show. Satoshi Kambayashi's Japanese heritage shines through in his work. PO!, and Christopher Nielsen have similar inflences. But they were brought up, studied and work on different continents, which is evident in their portfolios.
We took on Jamie Bradford after he impressed us in a portfolio clinic we held for illustration students. He usually starts a piece with a pencil, a very traditional tool, and then adds colour digitally. This technique helps his style stand out: an overall feeling of realism, with a surreal tinge.
Satoshi creates digitally, reprising the distinctive line and watercolour style he was practising when he first arrived in the UK. He has also developed a bolder style with more flat colour. To us,'The Mysterious Baguette' shows why Satoshi's the 'go to' guy for serious magazines wanting some knowing wit to enliven a dry article or cover.
Signing his work PO!, Argentinian Patricio Oliver receives commissions from all over the world. His main influences include Victorian culture, comic books, the aesthetics of horror films and everything supernatural.
Christopher Nielsen lives and works in Sydney, Australia where he puts his own spin on vintage illustrative styles to create distinctive, contemporary work. He incorporates visual motifs from old advertising, magazines and even packaging into his multi award-winning work.
Line is one of the fundamental elements of art – and illustration. Usually, it marks the edge of a two-dimensional shape or a three-dimensional form. The illusion of three-dimensions is created by adding lines indicating contours and perspective. The painstaking technique of Dave Hopkins – who drew the Cat Maps for AMV's current Whiskas campaign – demonstrates this perfectly. At its simplest, a line IS the drawing as in Darren Whittington's monochromatic designs on flat colour for animation.
As well as pen and ink drawings, Dave uses the technique to pastiche steel and wood engravings and various woodcut styles. For decades, he has been continually in demand by advertising and design agencies and a wide spread of magazines.
Darren's a seasoned advertising art director who had planned to become a professional illustrator ever since winning a Sugar Puffs colouring-in competition aged five. Line and flat colour play huge roles in the styles he is constantly developing.
All the illustrators we represent have a their own personal vision of the world. Every one is driven, some almost obsessively, to communicate how they see things. Two of the most passionate artists on our books are Jonathan Leach, who has performed inside 6ft puppets, and Daniel Morgenstern who specialises in collage portraiture.
Jonathan's fantastical characters are born in his imagination but inspired by his work designing and making puppets and performing as a puppeteer. Even his more straightforward pen or pen and watercolour illustrations have fairy tale qualities.
Even when he's creating animated title sequences for TV programmes, Daniel's work can start with cut out printed paper stuck on paper. Most of his portraits are constructed from recycled type, tone and colour taken from magazines and newpapers, which are then digitally manipulated.
As well being growing markets, India and China each have centuries of rich artistic heritage. Nod Young is one of China's leading creatives, currently working in Beijing. Poonam Mistry was born, lives and works in England. Both incorporate elements and characteristics of their culture into their art.
Based in Beijing, Nod Young's passion for traditional Chinese art and calligraphy is obvious in his typography and design work, and even in his very graphic illustration. His work is clearly influenced by the past, but appeals to current tastes.
The Indian culture and Hindu religion, fabrics, Indian artwork and ornaments which surrounded Poonam as she grew up in Britain have a massive impact on her illustrative style. She starts by hand drawing images and then manipulates them digitally. Recently, she has started etching and wood carving.
Learning to draw lines is a great place for a budding illustrator to start. But mastering colour is a greater challenge. All our artists use and apply colours in different ways. For some, like Flavio Melchiorre and Katarina Voloder the juxtaposition of colours is a major element in much of their work.
Italian Flavio brings his freehand drawings to life with chromatic and iconographic effects applied digitally. One drawing can lead to many different colour interpretations. The inspiration for his distinctive 'Hypnotic Art' style comes from every aspect of life. Two of 'The Perseids' exhibited here were inspired by meteor showers.
Born in Croatia, raised in Germany and trained in London. With her highly developed sense of colour and pattern, it's no surprise that Katarina trained as a fashion illustrator. She now works primarily as a Print Designer, developing product ranges that feature her strong look for fashion houses and a number of established brands as well as high street and online retailers.
Only a few illustrators are kept busy 100% of the time producing commissioned work. Many work as designers and graphic artists. Some create pieces to frame, exhibit and sell in galleries or decorate products to sell online. Gerry Baptist, an ad agency creative many years ago, now has a growing following as a print maker and Joe Baglow, whose characters have appeared on T-shirts, is a few years into his promising career.
Gerry produces paintings, etchings, woodcuts and screenprints as well as working digitally. In recent years, his work has grown increasingly polemical, reflecting his view of the world as an “unsettling comedy”. He creates highly original pieces, even when they reference other artists' work.
We spotted paint daubs on Joe Baglow's arm as he waited on our table in a Southbank restaurant. He accepted an invitation to bring in his portfolio and we were won over by his bold but enlightened style. For much of his work, Joe dreams up fictitious worlds and then illustrates the situations and characters from the resulting stories.
Lynn's work reflects her German origins, her illustration and printmaking studies in England and lecturing on printmaking in Sweden. Lynn regularly exhibits her prints - she was introduced to us by Gerry Baptist after they shared a show. Her pieces have been seen at many exhibitions including the Medici Gallery on Cork Street, the Saatchi Gallery, the London Print Studio, and Tinta Pop Up shows – and now AMV, Marylebone Road!